Name: Finally. Dark Brown
Brand: Finally.
SKU: DARJ
Price: 3.90 GBP
Availability: InStock

Enjoy multi-buy discounts for our Sugar Alternative glass jars!

Buy 3 to 4 save 5%.

Buy 5 to 6 save 10%.

Buy 7 to 8 save 15%.

Buy 9 or more save 20%

Discount Automaticlly applied at the checkout.

Information

Product Description

Finally. Dark Brown is a rich, indulgent, and flavourful plant-based sugar alternative that perfectly recreates the deep, molasses-like taste of traditional dark brown sugar without the sugar, carbs, or guilt.

Expertly crafted from a blend of Erythritol, Steviol Glycosides, and natural apple extract, this intelligent formula delivers authentic, full-bodied sweetness with the warm caramel and toffee notes you love. Every spoonful offers the familiar aroma and texture of dark brown sugar, making it a seamless swap in all your favourite recipes.

Whether you’re baking cookies, gingerbread, or brownies, or creating sticky sauces, marinades, and glazes, Finally. Dark Brown gives your dishes depth, richness, and a satisfying sweetness, all while keeping them naturally sugar-free and low in calories.

Why Choose Finally. Dark Brown?

0 Glycaemic Index: ideal for low-carb, keto, and diabetic-friendly diets
Sugar-free & 100% Plant-Based
Deep, molasses-style flavour with authentic brown sugar warmth
Low Calorie: 36 kcal per 100g
Perfect for baking, sauces, and rich desserts

Finally. Dark Brown brings you classic taste, reimagined for modern living a natural way to enjoy the comforting sweetness of brown sugar, without compromise.

Sustainability at heart: All our packaging is 100% recyclable.

Key Ingredients

Erythritol E968, Steviol

glycosides 0.18%, apple extract

Usage, Baking Tips and Storage

Flavour and Colour: Finally. Dark Brown delivers a deep, rich, molasses-style flavour and warm colour, making it ideal for gingerbread, fruitcakes, dark sponges, and savoury BBQ marinades as a direct 1:1 replacement for traditional dark brown sugar.

Browning and Glazes: While it provides authentic taste and moisture to bakes, erythritol does not caramelise or turn into a sticky syrup under high heat in the exact same way as sugar. For sauces, glazes, or marinades, dissolve it fully into warm liquid first to achieve a smooth finish.

Texture and Storage: Formulated to mirror the moist, packed consistency of dark muscovado sugar, natural clumping can occur over time. Store in a cool, dry place in an airtight container, or gently knead the pouch prior to measuring to restore its soft texture.

Digestive Tolerance: Contains polyols from erythritol. While generally easy on the stomach, excessive consumption may cause a mild laxative effect in sensitive individuals. Keep stored out of reach of domestic pets.

Nutrition Facts

Typical Values: per 100 g

Energy

153 kJ / 36 kcal

Fat

0 g

- of which saturates

0 g

Carbohydrates

87 g

- of which sugars (net carbs)

0 g

- of which polyols

82 g

Dietary Fibre

2.7 g

Protein

0.5 g

Salt

0 g

Frequently Asked Questions

How does Finally. Dark Brown compare to regular dark brown sugar?

It provides the same deep, rich molasses flavour and warm aroma as traditional dark brown sugar, but with zero sugar and zero calories. You can use it as a direct 1:1 substitute in recipes, replacing 1 cup of dark brown sugar with 1 cup of Finally. Dark Brown.

How does Finally. Dark Brown achieve its rich brown sugar colour and flavour?

We use a low-carb base of erythritol combined with natural apple extract to deliver its dark, authentic colour. Together with natural flavouring, it captures the deep, rich molasses notes of traditional dark brown sugar without any added sugar or artificial dyes.

How does Finally. Dark Brown perform in savoury sauces and marinades?

It is ideal for low-carb barbecue sauces, marinades, and glazes that need a deep, smoky-sweet profile. While erythritol-based sweeteners do not caramelise like real sugar, Finally. Dark Brown dissolves smoothly to infuse your dishes with rich colour, body, and a robust brown sugar taste.

The Deepest Secret in Keto Baking: Why Finally. Dark Brown is the Missing Ingredient

In our latest article, we reveal why Finally! Dark Brown is the ultimate secret for keto and low-carb bakers. This revolutionary sweetener captures the deep, molasses-like aroma and soft, moist texture of traditional brown sugar without the carbs or sugar spikes. Discover how its unique moisture-retaining properties transform keto treats from dry to decadent allowing you to create chewy cookies, rich brownies, and golden glazes that taste exactly like the real thing.

Read the full story here.